Period Gold

Period Gold

Period Gold is a Silicon Valley startup for women who are looking for a holistic understanding of their menstrual cycle. We ran a Design Sprint to define the app's features and worked on UX, UI and strategy.

For curious and open-minded people who are looking for a holistic understanding of the menstrual cycle experience. Period Gold is a wellness app that provides personalized, digestible content and advice. Unlike period trackers, our product goes beyond the period itself, into a fun-friendly space for inclusive cyclical well-being.

Fast design and branding.

The challenge was to design a product that encouraged users to keep track of their cycle, learn and understand each other by elevating the menstrual cycle experience.
Client
Period Gold
What we did
Design Sprint, UX/UI
Interested?
iOS App

Period Gold HQs are in Los Angeles and ours in Barcelona so we kicked off the project with a remote Design Sprint.

We went through a series of exercises to find the product's concept and personality. Period Gold needed to stay simple and focus on the bright side of the cycle while adding value to cycle tracking by simplifying required input and providing a high-touch productivity too. We investigated what other period tracking apps looked like, the features they offered, what we liked and what we did not. Period Gold team had really good ideas and we helped some others come out. Then we prioritized work and were ready to build a prototype and test it.

After the Sprint we moved on to the execution phase, that's to say design and development. We worked on Period Gold app's brand, developed an iOS app and integrated a CMS. We managed to build an app that provides digestible content and advice—going beyond the period itself, into a fun-friendly space for inclusive cyclical well-being.

"Bardo created a strong app that functions well and is easy to manage. The app has gotten great feedback and is impressive for a quickly developed MVP."
Valentina Vincent, CEO & Founder

The app is now available for download on the App Store. It includes all the basic tools needed to learn about your cycle and perform at your best.

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